If you are new to search engine optimization, the chances are good that you are confused trying to sift through good advice, tips and tricks that you have picked up. It can be a challenge to distinguish myth from fact.

Luckily, not all the experts in this very competitive business guard their knowledge jealously. The other day, Search engine optimization expert Jill Whalen shared some very useful lists in one of the threads on her Highrankings forum.

The thread includes is a list of SEO myths that you might find useful. There is also a long list of SEO tips posted by a member and then commented by Jill. Take a look and get enlightened.

If you find Jill’s advice useful (and she is one of the leading experts in her field), you might also want to take a look at her book The Nitty-gritty of Writing for the Search Engines. This is a guide to search engine friendly copywriting, which is the next thing to look into when you have sorted your SEO myths from the best practices.

Learning to write good copy will help you sell the products you offer on your site and improve your rankings in the search engines.