The latest news from the world of social media and online social networks.

Facebook game maker Zynga launches Zynga.com, to expand beyond Facebook in a big way
Gamesbeat: The move has big implications for the entire social-game industry, and it has been long-awaited by observers who felt Zynga was overly dependent on Facebook.

Social Share Buttons: Just Pick Three
Pushing Social: We have a social media equivalent of flair. We call them social buttons and we enthusiastically litter our blogs with them.

3 Steps to an Effective Social Media Strategy
Social Media Examiner: Start with a single question: “Why social media?” The answer will dictate everything you do in this first phase. Assessment is to evaluate where you are, where you want to go and what the wins will be along the way.

Twitter Archive: Datasift Selling 2 Years of Searchable Tweets
SE Watch: In 2010, Twitter donated an archive of all the tweets ever made on Twitter since its founding in 2006 to the U.S. Library of Congress, but the tweets can only be accessed after a six-month delay and for non-commercial research purposes

Tweet a Link, Save a Link
Delicious Blog: The new Twitter Connector on Delicious gives you the option of tethering your accounts together, so any link you tweet, retweet or favorite on Twitter is also saved to Delicious.

Twitter auto-translating feature – Powered by Bing
Search Cowboys: A small percentage of users can see the option to translate the text of a tweet with Bing Translator as part of an experiment.

Every 60 seconds in social media
VB: Every 60 seconds in social media, two million videos are viewed on YouTube, 700,000 messages are delivered by way of Facebook, 175,000 tweets are fired off into the ether, and 2,000 Foursquare check-ins tell the world where we are.

Path: The Social Network That Stole Christmas
Gizmodo: Imagine a social network that combines the voyeurism of Facebook with the visual intimacy of Instagram, the real-time newsreel of Twitter with the exclusiveness of a backyard barbecue. It exists. It’s Path

10 Little Known Social Media Tools You Should Be Using
Entrepreneur: And as the number of social networking sites grows, so does the number of services that are created to measure, track and monitor those services. What’s a marketing professional to do?

Flickr Uses “Nopin” Meta Tag To Keep Some Images Off Pinterest
Marketing Land: Flickr is adding the “nopin” tag to photo pages that are marked as private, marked as non-safe, and — this is the most common implementation — on pages of Flickr users whose privacy settings don’t allow photos to be shared socially.

22 social media management tools – a wiki in development
Fresh Networks: Social media management tools can help businesses listen to, manage, measure and respond to conversations about their brand on the social web.

Yandex adds Twitter deal to power real-time search
GigaOM: The deal gives Yandex access to Twitter’s firehose, and allows users to search it at twitter.yandex.ru, giving them almost instant access to vast troves of data.

See also:

Search Engine News Wrap-up March 4
Search Engine Marketing Wrap-up March 4