I am still proud that I picked my favorite cola drink ten years ago in a blind test between Coca Cola and Pepsi Cola. Being a fan of everything Google, I was surprised that I picked MSN over Google in a search engine blind test – three times in a row.

The Search Engine experiment is a blind test presented by Webmasterbrain that challenges visitors to pick the most relevant search results. In the test, you are presented with three sets of results, marked Brand X, Brand Y and Brand Z. These are the top three results from MSN, Yahoo! and Google.

After taking the blind test a number of times, I had a look at the results of the experiment so far, that is, the sum of all the testers up to date. I found them to be about what I expected. At the time they showed that 42% preferred the results from Google, 32% preferred results from Yahoo! and 26% picked MSN.

The Search engine blind test is a fun thing to check out if you have some time on your hands. What’s more, as the amount of data behind the statistics grows, it will be an interesting barometer of the relevancy of search engine results. I plan to check it out on a regular basis