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PANDIA SEARCH WORLD NEWS ARCHIVE

Yahoo! Renewal

July 2000

It's not only the Pandia Directory that have been through a renewal. Yahoo! obviously feel that their transition period is over and has come with the following announcements.

Yahoo! Search and Directory enhancements include:

Inside Yahoo!
The Inside Yahoo! feature gives users direct access to relevant information within the global Yahoo! network. Links Yahoo! logoto Yahoo! properties, such as Yahoo! Classifieds, Yahoo! Finance, and Yahoo! Clubs, provide information related to each individual search and allow users to benefit from Yahoo!'s wide array of information and services.

Most Popular Sites
The Most Popular Sites feature provides Yahoo! users a list of commonly accessed sites on the Web. The listed sites, determined by algorithms, complement the editorial listings of the Yahoo! Directory and give users a way to focus on Web sites that stand out in terms of their popularity.

Reorganization of Commercial Listings
Recognizing the growth of business-to-business sites on the Web, the Yahoo! Directory has incorporated improved categorization of sites formerly listed under "Companies" in the "Business and Economy" category. The "Companies" area has been split into two sections: the new "Business-to-Business" path allows industry-based Yahoo! users to browse categories and sites that are relevant to their business needs, while the new "Shopping and Services" category allows consumers to easily find sites offering goods and services aimed at the end user.

Upgraded Search Technology
Yahoo! has upgraded the search technology for its own content, making it easier and faster for users to find what they needing the Yahoo! Directory and for specific areas within the Yahoo! network. Users can perform customized searches on specific Yahoo! properties that allow for more focused search results, including Yahoo! Shopping, Yahoo! Auctions, Yahoo!Member Profiles and Yahooligans!.

Google Integration
The integration of Google as Yahoo!'s default Web search engine has been completed. Google is widely recognized for its award-winning advanced search services, which use powerful technologies to determine the importance and relevance of webpages, while delivering rapid results. Google's technology serves as a complement to Yahoo!'s popular Web directory and navigational guide. In addition to the United States, Yahoo! has integrated Google's technology into many of its World properties, including Yahoo! Canada, Yahoo! France and Yahoo! Brazil.

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