Articles on search engines, Internet searching and the search engine industry January 2007

Here continues our list of online articles on search engines and search engine positioning Pandia has found interesting.

Go to Part 1: Recommended Search Engine Reading

See also:

• The latest articles (see right hand column of the search engine news page)
• Older articles on search engine positioning,
• Scientific papers on search engine development.
• Pandia's feature articles on search engine marketing

Google TV 'hoax' gets viewers clicking
Google is not testing a TV service (econsultancy Jan 30 2007)

Google poised to launch alternative to Microsoft Office
Google to offer free web-based software offers into one premium package for sale (bigmouth Jan 28 2007)

Personalization Will Affect SEO: Oh, Really?!?
Traditional rank checking is dead (Traffick Jan 28 2007)

Watch the Sunrise on Google Earth
A new layer which lets users view sunrises in certain areas around the globe (SE Journal Jan 29 2007)

Nofollow Links Manipulation By Google Video For Increasing Ranks
Google Video does not add nofollow to videos that are of an advertising partner (Unofficial SEO Jan 29 2007)

China censorship damaged us, Google founders admit
Brin: "On a business level, that decision to censor... was a net negative." (Guardian Jan 27 2007)

Google's Policy On No Follow And Reviews
Google is being extremely hypocritical about the nofollow tag (webpronews Jan 25 2007)

Beyond Google: Social Media Engines First, Other Search Engines Second
Danny Sullivan on the rise of the social media search engines in SEM (Jan 24 2007)

Death Of A Spammer?
It has become much harder to spam the search engines (GoogleWiser.Com Jan 25 2007)

Yahoo Earnings Beat Estimates
Yahoo reported fourth-quarter profits of $269 million (Red Orbit Jan 24 2007)

Google Image Search Redesigned
Users are forced to hover their mouse over the image to retrieve the size, file type and domain. (SE Watch Jan 24 2007)

BBC talking to Google about providing video on YouTube
Herald Tribune Jan 22 2007.

Yahoo! To Launch New Search Marketing Ranking Model in the U.S. On February 5
All Yahoo! search marketing ads in the U.S. will be ranked by quality in addition to keyword bid price. (Press release Jan 23 2007)

MIVA MC Makes Spammers Happy
PPC search engine MIVA has launched their new Monetization Center for publishers (SearchViews Jan 18 2007)

Google Blots Out British Bases
British military bases in Iraq are no longer visible using the Google Earth Web site (Redorbit Jan 20 2007)

Google Will Let You Read Books Online
Google will let publishers sell online access (Google OS Jan 21 2007)

Google Moving Into In-Game Advertising; In Talks To Buy AdScape Media
It has been in talks to buy a small in-game advertising firm AdScape Media (paidContent Jan 20 2007)

Telcos Target Google in ‘Neutrality’ Fight
The message? Google is bad, and wants to control the Internet to keep its cash pile growing. (GigaOM Jan 20 2007)

How Yahoo Blew It
How Yahoo! failed to buy Google and more (Wired Jan 16 2007)

Yahoo's Acquisition Pattern: Smart and Cheap
On Yahoo's recent acquisitions and their new de-portalized strategy (Read/Write Jan 16 2007)

Metasearch Engine Zuula Searches Useful Sites
Zuula has apparently skipped the idea of cramming every possible search resource into the engine and has instead focused on the good ones. (ResearchBuzz Jan 10 1007)

SEO blogs being hacked
Unofficial SEO Blog on the recent cracker attacs against SEO blogs (Jan 16 2007)

The Link Baiting Playbook: Hooks Revisited
Stuntdubl on viral marketing (Jan 12 2007)

ODP Open For Site Submissions Again
Old submissions in the queue were lost in the crash. (SE Journal Jan 14 2007)

SEO Copywriting 101
Some useful advice from Lisa Barone (SE Guide Jan 12 2007)

Exclusive - Yahoo Using Dirty Tactics to Switch Google & Firefox Users?
Andy Beal on the Yahoo Messenger update process (Jan 12 2007)

Dictionary Search Engine Finds Meaning for Over 2 Million Items
Researchbuzz on Metaglossary (Jan 14 2006)

250 Search Marketing Blogs
Online Marketing has them all -- even Pandia (Jan 2007)

Ultimate Yahoo Search List
Not Just A Subject Directory and Search Engine (About Jan 12 2007)

Are You Still Reading Search Engine Watch?
Search Engine Watch continue to produce great stuff but the number of visitors is going down (Andy Beal Jan 9 2007)

IceRocket and Some New (?) Popularity Features
The Popular YouTube Videos, which measure the most popular YouTube videos by link count in the last 36 hours (Researchbuzz Jan 8 2007)

Move Over Yellow Pages, Here Comes Centiare
Centiare is based on the same platform as Wikipedia. It has potential to compete with Hoover's, and even peel away a subset of MySpace users (Media Orchard December 28 2006)

SEO: Art, Science, Bollocks Or What?
Search engine optimization is not rocket science, Mike Grehan argues (Jan 8 2007)

What Wikiasari Can Teach AT&T About Mobile Ads
Consumer-generated search, even more than a consumer-generated encyclopedia, marks a shift towards consumers' looking to a community for answers about their questions and needs, rather than looking to an all-knowing, ready-made information source. (Searc

The #1 SEO and Marketing Tactic for 2007
The main point is to gain the trust of the search engines (Small Business SEM Jan 1 2007)

GoogleBot Crawling CSS Files
Ramblings about SEO on Google analyzing CSS files (Jan 5 2007)

Disney Joins Social Media Fray
Disney to lauch MySpace for kids (SearchRank Jan 4 2007)

New Google Reader Trends page
A look into the mind of Matt Cutts of Google - or, rather, his Google feed Reader (M Cutts Jan 3 2007)

Google Stops Providing Tips To Its Products In Its Search Results
Since mid-December, "tips" directing people to Google products began appearing alongside certain Google search results. (Dow Jones Jan 2007)

FeedBurner launches initial release of site statistics
FeedBurner's (a service tracking RSS feeds) site statistics are now live. (SE Watch Jan 5 2007)

2007 - the year of the Google Bash
A slew of articles all casting doubts on Google and discussing its downfall. (P Bradley Jan 3 2007)

Google’s Blogger With Custom Domains
An alternative to the blogspot.com domain (Blogoscoped Jan 5 2007)

Google Reader Inching Toward Digg?
Google Reader just added a Reader Trends feature that highlights blog posts users have read, starred, and shared in the past 30 days. (Battelle Jan 3 2007)

Google Confirms Gmail Glitch
Gmail users have their email accounts wiped out ( The Street Dec 29 2006)

14 "Is Google Evil?" Tipping Points Since 2001
Google has been in trouble before, Danny Sullivan argues, and has survived (Jan 1 2007)