SearchMetrics Suite Review
Ideal solution for Enterprise SEO Customers, Local SEO analytics
Not an all-round product but maily focused on SEO.
Certainly a must have tool for any marketer who is serious about improving SEO efforts on their website. SearchMetrics provides timely and extensive data to gain a concise picture of where you stand organically with search engines.
SearchMetrics is heavily focused on SEO and will have little
significance to a marketer who swears by pay per click. By leveraging
their abilities towards one component of internet marketing they have
certainly mastered the SEO sector.
boasts brands like eBay
and Symantec on their home page as clients which stands testimony to the
effectiveness of their service.
Content Optimization and Marketing
we head for 2015, the days for manipulating search rankings with
backlinks and inflated page rank is over; it’s all about the content!
SearchMetrics provides insights on how to structure and write content
that will be well receptive with search engines as well as your site
readers. SearchMetrics also gets to the point by providing details on
how to deliver content that will sell.
above component goes hand in hand with this feature. SearchMetrics gets
their very own spiders to get to the bottom of your website’s code and
structure your content and layout in a manner that will make it easy for
search engines to find and trust your content.
SearchMetrics has a dedicated Mobile SEO section to capture the mobile market which is currently the fastest growing segment online. With mobile SEO, you can develop mobile-friendly pages and content to rival competitors and stay on top of your game on all platforms. Take a look at the big picture and compare relative traffic to find out how mobile is catching up.
Keep a track of inbound and outbound
links. Create an extensive link network within your site as well as
externally. You can also keep a track of links that are lost as well as
where the links come from. Identify important patterns to strengthen
your link capacity.
Social Media Research
media is the next big thing in terms of SEO as search engines are now
heavily relying on a social presence for ranking. SearchMetrics keeps a
track of your social presence across all the popular platforms. Keep a
track of important metrics related to social websites such as number of
visitors arriving via social media websites as well as brand perception
based on social mentions.
important benefit of SearchMetrics, acquire search statistics from two
dozen countries. Of course, you may not need all this data but you can
opt to broaden your reach one country at a time with this useful data.
mentioned before, PPC is not their strong suite but nevertheless they
provide a few useful tools if you are looking to simultaneously run a
PPC campaign with your SEO efforts. SearchMetrics puts your PPC data
side by side with organic traffic to understand the results and behavior
of the two types of traffic. They also provide useful information about
competitors’ campaigns which can be replicated in yours.
is quite cryptic about their pricing on their website which sets off an
alarm that it may be on the higher side but further investigation will
reveal that their base package costs just $70 a month for a host of
valuable features. Of course, it may not be enough if you are running a
network of websites or if you are an SEO but for individuals, it is
plenty to work with.
Keyword Analysis Tool Features