iContact vs Vertical Response

Here is a comparison between Email Marketing Software products Vertical Response & iContact.
The comparison details include features, reviews, ratings and pricing.

 
iContact

US$14/mo

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Vertical Response

US$8.8/mo

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ConstantContact

US$20/mo

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Editor's Rating

80%

80%

90%

Good

Comprehensive analytics features like data tracking, click monitoring and un-subscription tracking.

Free plan. Pay as you go pricing, 700+ email templates with response design, drag and drop email designer.

Easy to use interface. Almost 20 years of experience. 400+ email templates to choose from and dedicated support on weekdays.

Bad

Analytics features and split A/B testing only available in premium subscription, limited study material and self-help resources, no customer support on weekends.

Minor inconveniences with certain features, Not much innovation in the platform compared to other industry leaders.

Imported templates are not guaranteed to look the same, free version only stores upto five images, no inbox preview, split A/B testing or trigger messaging capability.

Overall

iContact offers highly scalable options for all needs. From budding entrepreneurs who just need to kick start their email marketing ideas to seasoned high-volume senders who reach more than 5 million subscribers per month, iContact has a custom plan to meet every need.

Vertical Response offers cost effective email marketing solutions with their less priced plans and pay-as-you go models.

All in all, Constant Contact is user friendly and practical e-marketing solution with a varied selection of email templates. It is a great choice for new industry entrants and start-up firms alike.

Email Marketing Service Features
Email Designer
Email Templates 100+ 400+
Form Templates
Form Builder
Drag n Drop
Responsive Emails 30+
Autoresponders
Time Based Delivery
Landing Pages
A/B Testing
Click Tracking
Analytics
Email Preview
Mobile Apps
Social Sharing
App Market 20+ 250+
Online Survey
Blog Newsletter
Manage Lists
Free Trial 30 Days Lifetime 60 Days
Support Options 4 3 2
Quick Overview
Market Strength 88 80 94
Feature Strength 89 81 87
Useful links
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