iContact vs MadMimi

Here is a comparison between Email Marketing Software products MadMimi & iContact.
The comparison details include features, reviews, ratings and pricing.



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Price US$14/mo US$10/mo US$15/mo
Editor's Rating





Comprehensive analytics features like data tracking, click monitoring and un-subscription tracking.

Easy to use even for the newcomers, Google Analytics integration, economical

Large number of templates, Landing page creator, List booster to build email list quickly.


Analytics features and split A/B testing only available in premium subscription, limited study material and self-help resources, no customer support on weekends.

Simplistic features, Autoresponder functionality is limited, No A/B split testing, free account allows only 100 subscribers.

No pay-as-you-go plan.


iContact offers highly scalable options for all needs. From budding entrepreneurs who just need to kick start their email marketing ideas to seasoned high-volume senders who reach more than 5 million subscribers per month, iContact has a custom plan to meet every need.

MadMimi provides an intuitive interface with a professional email campaign. The dashboard is easy to understand and operate. Additional tools can be introduced as and when required, without cluttering the dashboard. However, lack of advanced functionality can be a turn-off for the more sophisticated users.

GetResponse is assuredly an excellent option and a serious contender if you are looking to set up an email marketing service.

Email Marketing Service Features
Email Designer
Email Templates 100+ 500+
Form Templates 500+
Form Builder
Drag n Drop
Responsive Emails 30+
Time Based Delivery
Landing Pages
A/B Testing
Click Tracking
Email Preview
Mobile Apps 2
Social Sharing
App Market 20+ 100+
Online Survey
Blog Newsletter
Manage Lists
Free Trial 30 Days Lifetime 30 Days
Support Options 4 2 5
Quick Overview
Market Strength 88 82 93
Feature Strength 89 78 95
Useful links
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